When considering buying leads vs. traditional digital marketing agencies in today’s rapidly evolving digital landscape, the main question for small-medium businesses and large businesses [...]

MakesCents.com.au has been named as a finalist in the Australian Broking Awards for Broker Marketing Platform of the Year The Australian Broking Awards is the pinnacle event of the year for the [...]

About: Jimmy L’Almont Jimmy L’Almont is the Managing Director of EMBR Group, a digital marketing agency that he founded in 2015. EMBR Group specialise in digital lead generation and [...]

One of the keys to a booming business is to have excellent marketing. Having an efficient marketing strategy makes sure that you stay connected to current customers. Equally important is how an [...]

The customer journey for telemarketing describes the entirety of the interactions between your company and its customers. Having a process to ensure the efficiency of the customer journey is a [...]

What if we tell you that you can widen your reach to customers who are looking for better deals? There are far more people looking for the best deals on electricity and gas than you realise. [...]

One of the most popular types of marketing tools, email marketing has proven its ability to capture and retain leads. Other than this, it also boasts of high ROI, and it can be easily tied up [...]

The Reserve Bank of Australia announced more interest rate cuts after it has already done so last June and July. The first of October saw another significant change in recent months, with [...]

The key to any effective business marketing strategy is its message. After all, we initiate communication with our existing and potential clients to convince them to purchase our goods and [...]

How to see more leads convert into sales Converting leads into sales can be a frustrating venture. A simple misstep in the dialog can bore your potential customer or even offend them. To maximise [...]

In this digital age, businesses end up with heaps of consumer footprints and data that have the potential to be utilised for strategic business purposes. It would be a waste to let these pockets [...]

Just like any other industry, the field of business and retail has grown exponentially over the years. Regardless if you’re visiting banks looking for a home loan, walking around the shopping [...]

Control over personal data is one of the top priorities of customers when it comes to bank transactions and financial health. While major banks and businesses are interested in keeping the [...]

Best Ways to Market Refinancing and Mortgages Customers in this customer-centric and information age have everything they need at their fingertips. They are bombarded daily with information from [...]

Best Ways to Market Life Insurance to Australians Life insurance policies in Australia can be intimidating to anyone. It is quite complicated. There are different types of life insurance policy, [...]

Best Ways to Market Solar Australia is one of the best places to take advantage of solar energy. It has the highest average solar radiation per square metre. Solar electricity is becoming [...]

Best Ways To Market Investment Property to Mums and Dads Marketing investment property to mums and dads is a challenging task to do. However, if you clearly know your target market and are quite [...]

Best Ways to Market Health Insurance There are around 38 private health insurance companies in Australia. Each one offers several health insurance types depending on what you need. The health [...]