Lead Generation

When considering buying leads vs. traditional digital marketing agencies in today’s rapidly evolving digital landscape, the main question for small-medium businesses and large businesses [...]

MakesCents.com.au has been named as a finalist in the Australian Broking Awards for Broker Marketing Platform of the Year The Australian Broking Awards is the pinnacle event of the year for the [...]

About: Jimmy L’Almont Jimmy L’Almont is the Managing Director of EMBR Group, a digital marketing agency that he founded in 2015. EMBR Group specialise in digital lead generation and [...]

The customer journey for telemarketing describes the entirety of the interactions between your company and its customers. Having a process to ensure the efficiency of the customer journey is a [...]

The Reserve Bank of Australia announced more interest rate cuts after it has already done so last June and July. The first of October saw another significant change in recent months, with [...]

The key to any effective business marketing strategy is its message. After all, we initiate communication with our existing and potential clients to convince them to purchase our goods and [...]

How to see more leads convert into sales Converting leads into sales can be a frustrating venture. A simple misstep in the dialog can bore your potential customer or even offend them. To maximise [...]

Just like any other industry, the field of business and retail has grown exponentially over the years. Regardless if you’re visiting banks looking for a home loan, walking around the shopping [...]

Control over personal data is one of the top priorities of customers when it comes to bank transactions and financial health. While major banks and businesses are interested in keeping the [...]

Best Ways to Market Refinancing and Mortgages Customers in this customer-centric and information age have everything they need at their fingertips. They are bombarded daily with information from [...]