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The customer journey for telemarketing describes the entirety of the interactions between your company and its customers. Having a process to ensure the efficiency of the customer journey is a [...]

The key to any effective business marketing strategy is its message. After all, we initiate communication with our existing and potential clients to convince them to purchase our goods and [...]

Control over personal data is one of the top priorities of customers when it comes to bank transactions and financial health. While major banks and businesses are interested in keeping the [...]

  Here at EMBR, we’re not fond of the ‘cut-n-paste’ method when it comes to lead generation marketing so we stay clear of it at all costs. We are determined to see your new client [...]

There’s many fish in the sea or so we’ve heard, but that’s not always a good thing when it comes to marketing your business. While a large quantity of random customers streaming in may seem like [...]

How advancing digital strategy in new client acquisition can further your business.   The Australian Government currently has a new Digital Economy Strategy in the works. This strategy’s aim [...]

Data is not only useful for new client acquisition as it puts you in conversation with your target demographic but it is positively important to the deployment of advertising and marketing [...]